August 1, 2016
Our AVG Business team is at CompTIA’s ChannelCon event this week, talking with our partners and distributors. We are also excited to welcome D&H Distributing to our AVG channel ecosystem.
This week, our AVG Business team is at CompTIA’s ChannelCon event in Hollywood, Florida. This is a great kick off to the second half of 2016 and gives us a chance to meet with our partners and distributors, showcase our AVG Business solutions and talk with channel media. We are also excited to welcome D&H Distributing to our AVG channel ecosystem.
D&H shares similar values – a partner-focused approach and commitment to driving an effective distribution strategy to deliver new value. As a leading North American technology distributor, D&H provides a broad range of resources to empower resellers. Known for its multimarket expertise, account-dedicated sales teams, service and flexible financing, the company offers multiple advantages we can extend to our partners and their end customers. Additional advantages of the new relationship include a focus on SMB needs, partner accountability and management, ease-of-doing business, value, performance and premier service.
D&H will provide our full AVG Business product portfolio to its large network of VARs and MSPs throughout North America. This includes our AVG Managed Workplace, AVG CloudCare, AVG Internet Security and AVG AntiVirus Business Edition solutions.
As Jeff Davis, senior vice president of sales at D&H, shared, “We share many synergies with AVG and are excited about the momentum the company is driving through new initiatives focused on channel value. We are commited to providing a robust security offering, and the AVG Business product line offers us tremendous opportunity to execute on this vision for our VAR and MSP community. Products like AVG Managed Workplace and AVG CloudCare are designed and priced with the SMB in mind and offer advanced securiy detection and protection. This is technology innovation and simplicity we can provide across our established footprint as well as help the channel respond to new changes and threats in the security landscape.“
D&H will provide strong value as we continue to strengthen our AVG Business distribution channels to increase flexibility, drive revenue opportunities and help partners take their business to the next level.
Earlier this year, we put several AVG initatives in place focused on driving value for our channel ecosystem - including a new Sales and Marketing model to provide dedicated account support, a Partner Certification Program to deliver on-demand technical training, and a new distribution model to effectively support our partner distribution network. D&H joins several new distributor partners this year as part of this new strategy.
Also key to our distributor model is providing access to specialized, geo-specific distributors to help partners take their business to the next level. To support this localized and specialized approach, we have already onboarded several new distribution partners in the UK, Ireland, the DACH region and North America. We will continue to work with our large top-tier distributors to complement our model. Our AVG Sales team will remain engaged with our growing partner base while also developing new accounts and relationships within our distribution partner network.
We look forward to sharing more updates. If you’re attending ChannelCon this year, please stop by the AVG Business booth (#719) – you may even win an iPad Mini 4. Thank you for your continued support.
August 1, 2016 by Fred Gerritse